Last July, we launched the TUI Colourful Cultures Perú project in partnership with TUI Care Foundation, with the goal of empowering the talented women of Ollantaytambo by harnessing their traditional weaving skills. Since then, 938 products have been sold, through partnerships and participation in cultural events, generating a total income of 9682 USD.
We are also happy to have established two sales and exhibition spaces in Cusco, the Walter Sulca Textile Museum and Miguelito Factory, and have even secured a major sale to the Belmond Rio Sagrado Hotel, which is fully satisfied with their purchase.
Over time, the individual strengths of participants are starting to show, in weaving, sales and leadership. We look forward to helping them unlock their full potential.
Belmond Rio Sagrado: "Most happy with artisans' products, bed runners, cushions and glass holders are already placed at our hotel"
Liliana Merino, Viracocha: "My sincere congratulations to the artisans, I carried their products as Christmas gifts for my clients in Europe, and they loved them"
- Artisans from 5 rural communities, Patacancha, Rumira-Sondormayo, Huilloc, Quellccancca and Yanamayo, have improved the quality of their products.
- 10 Artisans were trained & got skills as quality supervisors, assuming new responsibilities.
- Local Cooperative reinforced their organizational structure are able to invoice electronically, got two exhibiting areas in Cusco for the first time.
- Three artisans travelled for the first time out of their region, to participate on National fairs, they felt proud to represent their rural communities and exhibit their beautiful handmade textiles in the capital city, Lima.
- Products weaved by artisans from the 5 rural communities were evaluated and approved by Ministry of Culture, this enabled them to participate on Ruraq Maki National Fair, Peruvians' most important event to promote, exhibit and sell their textiles.
- Two rural entrepreneurs were identified in Chinchero & Ollantaytambo districts in Cusco, with proper abilities for textile finishing processes, guaranteeing high quality standards.
- Artisans from 5 rural communities in Ollantaytambo district got 2 exhibiting areas implemented in Cusco for the first time in their lives. Both are centrally located and visitors from different parts of the world stop there regularly.
- Strategic alliance with TurismoCuida NGO will reinforce the commercial articulation of artisans involved in the project. LATAM AIRLINES, main hotel chains, railroad companies and tour operators are among TurismoCuida associates, LimaTours is founding member.